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Event

Cities Meet Cities #3: Active Tourism in Ireland

Meet your European colleagues!

Paving the way for active destinations

Are you looking for fresh inspiration and new ways to promote active lifestyles in your city / municipality? The European Sports and Wellbeing Alliance for Municipalities warmly invites you to an insightful webinar on Active Tourism in Ireland. We bring an opportunity not just to explore Ireland’s approach to walking, hiking and cycling tourism, but to share ideas and approaches that can inspire cities across Europe.

During this webinar, we will discuss how active tourism can be facilitated in both rural and urban environments, creating healthier, more connected communities. After a brief introduction, we invite all participants to join an open dialogue, exchanging best practices and innovative policies. This is your chance to network with other European cities / municipalities and find inspiration for strengthening your own local strategies.

Active tourism is more, think:
Hiking and trail walking, cycling tours, urban running tours, kayaking and canoeing, mountain biking, cross-country skiing, stand-up paddleboarding, horseback riding trails, snowshoe hiking and adventure parks and ziplining.

INSPIRE

INTERACT

IMPACT

June 17, 2025

Online

Registration

Reserve your seat.

PROGRAM

Discover the latest program (latest update May 13, 2025). All times are Central European Time, please take this into account.

10:00"Word of Welcome"
Arno Hermans (initiator @ ESWAM / co-founder @ Sports+Vitality)
You are invited to (re)present your city.
10:10"Active Tourism in Ireland"
Clare O'Sullivan (manager @ Visit Waterford / Waterford City and County Council)
Visit Waterford is the award-winning, overarching marketing body for City & County We represent our members and work to raise the profile of Waterford both nationally and internationally by promoting tourism to the region. Over the past number of years, we’ve led a series of impactful campaigns – including Take a Hike and Dive Into Waterford – which showcase the county’s vibrant activity offering, from scenic hikes and immersive walks to water sports and outdoor adventures across Ireland’s oldest city and its stunning surrounding landscape.
10:30"Interactive talk"
Arno Hermans (initiator @ ESWAM / co-founder @ Sports+Vitality)
How do you facilitate and/or stimulate active tourism in your city / municipality? It's also an opportunity to get in touch directly.
11:00End

Speakers overview:

Arno Hermans

Arno Hermans

initiator @ ESWAM

clare osullivan

Clare O'Sullivan

manager @ Visit Waterford / Waterford City and County Council

Get your Ticket

Register yourself for this webinar today as we have limited capacity, only 20 participants. You receive an email after registration with a link to join.

Ticket

Get access to experience active destinations. This webinar is for FREE.

Practical information

Date:
June 17, 2025
10:00 – 11:00
Contact & organizer:

Arno Hermans

arno@sportsvitality.com | +31 (0)6 22 528 705
Location:
Online

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